We've built a substantial MBTI business over the last 15 years and trust me, it has not been a get rich quick scheme.  And we're not independently wealthy. 

Our purpose in building this website is to hook up with the best and brightest in the type community.  When talented people start talking to each other, phenomenal things always happen.   We'll also offer some training materials and other services, but our first main purpose is to get some information to you that will help you.

Here are some beginning points:

1.  Getting involved in an MBTI business is an exciting opportunity.  Do you want to start your own MBTI business?  Getting involved in an MBTI-related business is one of the most exciting opportunities that exists.  If you have a genuine fascination with human personality, the MBTI is a tool that you can use to guide your learning throughout life.  MBTI has scientific, social, organizational, and spiritual dimensions.   This assessment touches a great deal of the human experience.  The assessment never fails to surprise those who learn about it and administer it.  Its concepts are true and help make human relationships more predictable.

In practical terms, MBTI provides tools that add to people's ability to relate to each other and to work with each other in hundreds of different settings--in relationships, organizational effectiveness, and in parenting.

2.  You Must Have a Deep Desire or Need to Go Into Your Own Business.  People who are successful at their own businesses are successful because, at least for a certain period in their lives, they want to make their business goals their central focus.  If someone is trying to convince you that you'll work fewer hours and won't work as hard, they're not telling you the truth.  The reasons for getting in business for yourself is deploying your best talents providing a useful service, the ability to earn according to how hard you work and how talented you are, and in having more flexibility with your time.
 

3.  First You Must Experience MBTI.  Many of us spent the first few years after being introduced to MBTI applying it to our own interpersonal issues.  Some people teach MBTI to others without understanding how they can apply it to their own lives.  It is only when you personally experience MBTI as your own tool for relating to others that you can help others apply it.

4.  Getting Qualified.   CPP, Inc. requires that those who purchase CPP assessments complete qualifying courses in order to purchase assessments.  The qualifying course is very important, because MBTI must be administered only by competent people.

There are a variety of companies that offer qualifying courses in MBTI and you may find them at the following link, http://www.cpp.com/content/qual_mbti.asp.  In the future, the MBTI Club will be providing information on qualifying companies, but for now you can get started on your own by contacting the companies that are listed. 

5.  You Must Understand Type Dynamics.  MBTI is a complex theory and it has the potential of doing more harm than good in the hands of a person who doesn't understand MBTI.  An MBTI practitioner must be skilled in the concept of type dynamics.  When we see someone who explains behavior on the basis that, "I'm a Feeler and that explains a whole range of my behavior," we know that person really doesn't understand type dynamics.   A person who teaches MBTI must understand whole type, how individual preferences work together to form a whole approach to life, somewhat as individual chemical elements form a compound. 

7.  Defining What You Do.   There are many needs that can be met through the use of MBTI.  What is the area you are most interested in?  Some appropriate applications are career counseling, relationship counseling (should be done in many cases by a licensed psychologist), teambuilding, executive coaching, and MBTI seminars. 

8.  Marketing Your Business.  Many people find marketing their own business to be the most difficult aspect of starting their own business.  Many of us are not natural sales people.   Many of us market and sell because we must do so to sustain a living.  Today having a presence on a professional website is absolutely fundamental.   Having a website today is much more important than printed materials.  If you don't have a source for a website we can help you develop a presence at the MBTI Club website.  If you want more information, please contact us.
 

The most important principle in marketing is that of fishing.  If you want to catch a fish, don't go to the Sahara Desert.  Find an environment where there are fish that are hungry.  Otherwise it will be you who doesn't have the opportunity to eat!   We look for organizations where there are individuals and teams that have goals and objectives that can be met through improving communication.  We work with companies who have a history of investing in their employees' skills.  Trying to convince someone that they need MBTI is practically impossible.  They have to recognize a need.

There is nothing more important than networking and having the time to network.  We spend a great deal of time working with groups where we can get to know people who can hire us.  It's important to let other people see what you do.  We often accomplish this by doing free work for non-profit organizations.  If you do a great job, someone within the organization will hire you.

9.  Take advantage of free MBTI Club consulting.  We know how difficult it is to get started, and if you seriously want to begin your business and are willing to put in the effort, we'll help you.  Send us your questions on the contact page or give us a call.  We'll be glad to visit with you.  512-417-9428, or jspeer@delta-associates.com.